| 000 | 00994nmm a2200301 a 4500 | ||
|---|---|---|---|
| 001 | ocm0002016110 | ||
| 003 | TR-IsHL | ||
| 005 | 20201028181505.0 | ||
| 008 | 190103s2017 tu tur | ||
| 007 | cr cn | ||
| 020 | _a9786055782146 | ||
| 035 |
_a2016110 _b(N$T) |
||
| 050 | 0 | 4 |
_aHF5415 _b.P392 2017 |
| 090 | 0 | 4 |
_aHF5415 _b.P392 2017 |
| 245 | 1 | 0 |
_aPazarlama: kavramlar - ilkeler - kararlar _h[electronic resource] / _cSezer Korkmaz, Sevgi Ayşe Öztürk, Zeliha Eser |
| 250 | _a3. Baskı | ||
| 260 |
_aAnkara : _bSiyasal Kitabevi, _c2017 |
||
| 300 | _a701 p. | ||
| 500 | _aKaynakça (sayfa 591-612) ve dizin var. | ||
| 650 | 4 | _aEkonomi ve Finans | |
| 650 | 4 | _aEconomics and Finance | |
| 650 | 0 | _aPazarlama | |
| 650 | 0 | _aMarketing | |
| 650 | 7 |
_aBUSINESS & ECONOMICS / Marketing / Research _2bisacsh |
|
| 700 | 1 | _aKorkmaz, Sezer | |
| 700 | 1 | _aÖztürk, Sevgi Ayşe | |
| 856 | 4 | 0 | _uhttp://search.ebscohost.com/login.aspx?direct=true&scope=site&db=e011xww&AN=2016110 |
| 999 |
_c19624 _d19624 |
||