Yerlerin markalaşması: kimlik, imaj ve itibar [electronic resource] / Simon Anholt ; çev. G. Müge Uçar ; haz. Bülent Fidan
By: Anholt, Simon
Contributor(s): Uçar, G. Müge | Fidan, Bülent
Material type:
Computer filePublisher: İstanbul : İstanbul Ticaret Odası, 2011Edition: 1. bsDescription: 174 pISBN: 9786055467050Subject(s): Ekonomi ve Finans | Economics and Finance | Marka yönetimi | Brand management | BUSINESS & ECONOMICS / ManagementLOC classification: HD69.B7 | A54 2011 Online resources: Click here to access online
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
E-Kitap
|
Kıbrıs Amerikan Üniversitesi Kütüphanesi / American University of Cyprus | E-Kitap Koleksiyonu/E-Book Collection | HD69.B7 A54 2011 (Browse shelf) | Online | 621828 |
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