| 000 -LEADER |
|---|
| fixed length control field |
01273nmm a2200337 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
ocm0001917027 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
TR-IsHL |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20201028173003.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
180721s2018 tu tur |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
|---|
| fixed length control field |
cr cn |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9786052137321 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
1917027 |
| -- |
(N$T) |
| 050 04 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF6105.T9 |
| Item number |
I85 2018 |
| 090 04 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF6105.T9 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
I85 2018 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Işıktaş, Serdal |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Türkiye'de reklam tarihi gelişimi ve televizyon reklam araştırmaları |
| Medium |
[electronic resource] / |
| Statement of responsibility, etc. |
Serdal Işıktaş |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Birinci basım |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
İstanbul : |
| Name of publisher, distributor, etc. |
Hiperlink Yayınları, |
| Date of publication, distribution, etc. |
2018 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
292 p. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Kaynakça var. |
| International Standard Serial Number (SE) [OBSOLETE] |
|
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Medya ve İletişim |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Communication & Media |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Reklamcılık |
| General subdivision |
Türkiye |
| -- |
Tarih |
| -- |
19. yüzyıl |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Advertising |
| General subdivision |
Turkey |
| -- |
History |
| -- |
19th century |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Reklamcılık |
| General subdivision |
Türkiye |
| -- |
Tarih |
| -- |
20. yüzyıl |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Advertising |
| General subdivision |
Turkey |
| -- |
History |
| -- |
20th century |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Televizyon reklamcılığı |
| General subdivision |
Türkiye |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Television advertising |
| General subdivision |
Turkey |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
BUSINESS & ECONOMICS / Advertising & Promotion |
| Source of heading or term |
bisacsh |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
<a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=e011xww&AN=1917027">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=e011xww&AN=1917027</a> |
